by: Roger DooleyI’m guessing marketers of products for itch relief, athlete’s foot, and the like already know this… but itching can be stimulated by...

[Posted by Tom Cummings] It’s no secret that many marketers love User Generated Content (UGC) promotions.  And really, what’s not to love?  Toss up a...

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, in conjunction with pharmaceutical marketing consultancy Evolution Road, today released results...

Jeremiah Owyang has another good post: 50 Ways to use Social Media, listed by Objective 1) Listening: Gleaning market and customer insight and intelligence 2)...

39 years ago, Neil Armstrong became the most famous person in the world. He was an astronaut, of course, but there were dozens of people who could have done the...

Most marketers forget to ask this critical question. When I was pitching for investors in Yoyodyne (1994/1995) I met with many of the biggest VCs on the East Coast. Same...

For decades, television networks have relied on ratings to sell advertisements. Now, a company, NeuroFocus, studies the brain's responses to TV scenes and commercials to...

When you get a group of book authors, self-publishers, book publishers, publicists and marketers together, what do you get? The Book Marketing Network, a vibrant...

When I first started talking about Permission Marketing ten years ago, marketers asked, "sure, but how does this help us?" A decade later, marketers look at Wikipedia or...

For decades, television networks have relied on ratings to sell advertisements. Now, a company, NeuroFocus, studies the brain's responses to TV scenes and commercials to...

A couple of days ago at the Mediapost OMMA Behavioral Insider event, I presented to the audience about what should be the best friend of behavioral targeting networks:...

Next month, I will be traveling to the Googleplex to be a presenter for their “MarketingTalks@Google” series. This is an awesome invitation, spawned from the...

This week’s edition of the Carnival of Nonprofit Consultants is now available over at Fundraising Breakthroughs. You’ll find some YouTube, some campaigns, and...

We know Google's (GOOG) YouTube is a tough sell for advertisers. But video site's sales team may be having an even tougher time than recent reports suggest. YouTube...

Omniture, Inc. (NASDAQ: OMTR), today announced the latest version of Omniture SiteCatalyst® that introduces mobile analytics capabilities businesses need to increase the...

KCBSTiVo Teams With Amazon On 'Watch It, Buy It Now' OptionWashington Post - 1 hour agoTiVo ( NSDQ: TIVO) is expanding its relationship with Amazon on a...

We've been talking a bit about how sales and marketing can work together if you have the right data in a closed loop marketing system.  Here's a short video with...

OK, I know I said I wasn’t going to blog much about work, but I wasn’t able to to get the new site done before� I went on vacation, so I wanted to take a...

Adam Riff, the Director of Search at MediaWhiz was published in DMNews on June 30, 2008. Read his article below. With increasing costs and competition in search,...

Web2NewYork meet upWeb2NewYork, the networking events and blog for post-internet media, advertising and business, is hosting a New York Web Entrepreneur meet up on...