If you are using a modern web analytics tool (tag based or log based) it is quite likely that it is using cookies for tracking purposes. In my conversations it is...

An invitation to learn about "The Power of Human Networks®" crossed my desk recently. There's still time for you to join the webinar hosted by HR.com and featuring Myra...

Tracking trends and the rising stars in the world of web video is our job here, so we love tools that help us do it. A new entrant in this space is Video Breakouts, which...

The company announced a new ability to provide a unique mobile visitor count to websites with the latest release for Bango Analytics. They now claim first mover status on...

Bango today unveiled new technology designed to help website owners measure the value of mobile sites by accurately counting unique visitors browsing their site. This new...

Your analyst is the most dangerous person in your company. A good analyst is one that cannot be trusted to follow the company line. They probably always ask for proof...

Omniture is (again) expending by adding mobile analytics to the already long list of powerful features their online business optimization platform offers.The announcement...

Next month, I will be traveling to the Googleplex to be a presenter for their “MarketingTalks@Google” series. This is an awesome invitation, spawned from the...

The BIGLIST update of SEO blogs comes to you this week on a Monday because, hey, that’s the way we like to change things up here at Online Marketing Blog. This...

If you're building a web application and have high hopes that it will be used by lots of people, one of the most important things to do before you launch it is to test...

In part one of this series I covered the basics of setting up goals in GA (Google Analytics).In part two I covered setting up funnels. These are both straightforward...

Kicking off Facebook’s F8 conference, CEO Mark Zuckerberg has announced that the social network’s translation tool can now be used by developers to translate their...

Many analytical applications fail for a simple reason: they assume users know precisely what they need before they’ve begun the analysis. There are cases where this...

Another guest post by my Onetomarket colleague Erik-Jan Bulthuis: In the first part of this series about B2B SEO, we spoke about an online strategy for B2B websites. We...

Last time we discussed the basics of setting up goals in Google Analytics. Something so easy and valuable, everyone should be doing it. Today we're going to cover...

So you've signup up for Google Analytics. You've grabbed the code, you've pasted it on every page. You're done, right? Wrong. You've only tapped a portion of the Google...

Via Clay Shirky’s twitter, I had discovered the most beautiful textcloud generator I’ve ever played with. Straight from Wordle’s mouth… Wordle is...

As a self-professed tool junkie, I’m a sucker for shiny new tools. I love tools of any kind — Web tools, software tools, and on a Sunday morning you might...

Unlike the rumor that FeedBurner is nearly code-complete on a multiplayer Wii edition, the blog posts, phone calls and conjecture about our future as part of the Google...

This episode of ROI Radio features an interview with Christine Burke, the Vice President of Corporate Sales for L’Occitane,(pronounced “Lux-e-tahn”). ...